At Ackroyd Videography, every project tells a unique story, and our recent collaboration with a pool installation company is a perfect example. When Pentarm Pools approached us to capture the transformation of their custom-designed pools, we knew we were about to dive into something extraordinary—literally and creatively.
Understanding the Client’s Vision
Pentarm Pools wanted to showcase the journey of a pool installation from bare backyard to oasis. Our role was to craft a narrative that brought out the transformation and highlighted the beauty, precision, and craftsmanship behind each installation. This project had many moving parts: initial site surveys, drone shots to capture the evolving landscape, and multiple edits tailored to different viewing platforms like Instagram and client presentations.
Setting the Scene: Equipment & Prep
As with every project, preparation and the right gear are essential. We chose the Sony Cinema Line FX30 for its cinematic quality, ideal for capturing detailed close-ups of tile work and finishing touches. Complemented by the DJI Mini 3 Pro drone, we achieved smooth, sweeping aerial shots that reveal the full scope of each project from above. With our Sennheiser MKE 600 shotgun mic and Zoom F3 recorder, we could also record the ambient sounds of the water and narration from the team, adding an immersive layer to the final product.
Capturing the Transformation
One of the highlights was the day we captured the “before” and “after” shots. Using the drone to capture the project’s beginning stages gave us amazing footage that showcased the potential and set up a perfect contrast for the grand reveal later on. As installation progressed, we returned to document each milestone, ensuring we captured every detail that would bring the story to life in post-production.
During the final phase, we spent hours on color correction and grading to ensure each clip aligned visually. This step is crucial for outdoor projects, where lighting can vary throughout the day, and we wanted a consistent look that would make the footage shine.
Sharing the Story
Pentarm Pools requested versions of the video for social media and their website. We created a short, attention-grabbing video for Instagram, optimized with eye-catching clips and soft, relaxing music for a soothing vibe. We then produced a longer, more detailed video for their display, adding sound design to emphasize the flow and beauty of the water features. Each version was crafted to captivate viewers while showcasing the work and dedication that went into every pool.
Wrapping Up
This project wasn’t just about documenting a pool installation—it was about celebrating craftsmanship, attention to detail, and creating spaces where people can make memories. Working with Pentarm Pools was a reminder of why we love what we do. Every project is a new story, a new challenge, and an opportunity to push the boundaries of what’s possible with videography.
If you’re a business owner looking to bring your vision to life through compelling visuals, reach out to Ackroyd Videography. Whether it’s construction, event coverage, or brand storytelling, we’re here to help you create something extraordinary.
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